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Gerschick Business & Investment Counsel, LLC
ARTICLES OF INTEREST

Written By: Dennis J. Gerschick 

(To view an article, simple click on its title.
Each is a PDF document.
See below for details).

1. An Investor's Due Diligence
Learn how some sophisticated investors check out a private company before investing in it.
 
2. Dealing With a Down Round
What factors should be considered when a company needs to raise more money, but at a lower valuation?  Several practical suggestions are provided for entrepreneurs who face this situation.
 
3. Do VCs Squeeze Out Entrepreneurs?
Some entrepreneurs believe venture capitalists and other investors want to take over the company.  This article addresses the fear from both perspectives - the entrepreneur's and the investor's.
 
4. Does the Company Have a Quality Management Team?
Specific factors are addressed that potential investors may consider in evaluating a company's management team.  Management teams would be well advised to consider whether they have the desired qualities, and if not, what changes need to be made.
 
5. Evaluating the Value of Patents
The need to coordinate a company’s business strategy, with its patent strategy is discussed.
 
6. Evaluating Your Company's Culture
 A company's culture may be the single most important factor that determines whether a company will be successful or not.  However, "culture" is a nebulous concept.  What exactly is it?  This article explores this concept.
 
7. Financial Reporting by Venture Backed Companies
The implications of Sarbanes-Oxley are addressed for venture-backed companies.
 
8. Getting It From Here to There
A discussion on what entrepreneurs need to know in order to get their product or service, from their company to the ultimate end user, or consumer.
 
9. Marketing Considerations for a Technology Company
Having great technology is not enough. This article explains why a company should also focus on the marketing of its products or services.
 
10. The Founder’s Interest
This article addresses what ownership percentage interest a founder should have, if the founder elects to bring in investors.
 
11. Throwing Good Money After Bad
After investors contribute money to a company, they may be asked again later to contribute more money. This article addresses the factors that sophisticated investors may want to consider before doing so.
 
12. Use of Intermediaries
In many cases, entrepreneurs do not know where to find the capital needed to finance their business. Consequently they often turn to intermediaries for help. This article addresses many factors the company should consider before engaging an intermediary. 
 
13. Advising A Troubled Business
This article addresses the obstacles an advisor faces in advising a troubled business. Owners and executives do not want to acknowledge that their business is in trouble for a number of reasons which are explained in this article. 
 
14. Diagnosing the Troubled Business - Part I
Problems can be financial, operational, or a combination. This article addresses how to diagnose a company that may be in trouble.
 
15. Like You, Your Business Needs a Check-up too!
This article explains why a business needs a check-up just like you do!


Gerschick Business & Investment Counsel

Gerschick
Business & Investment
Counsel, LLC


Dennis J. Gerschick
2691 Blairsden Place
Kennesaw, GA 30144

770-792-7444
Email Us


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2005-2008 by
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